SRVC offers a distinctive take on future design and reimagines refinement with a hyper-modern edge. With the aim to challenge the traditional idea of service and service wear, SRVC proposes a wardrobe that is of service to women and the female form. 
Founded in 2021, London-based SRVC is the brainchild of founder Masha Adonyeva, Design Director Ricky Harriott and General Manager Gunnar Brock and is set out to explore design that offers elements of self-styling so that the wearer can adapt SRVC’s clothes to her specific needs and make them truly theirs.

ABOUT

SRVC &#8211; noun /ˈsɜːvɪs/ &#8211; abbreviation &#8216;service&#8217; &#8211; “the action of helping or doing work for someone.”
Deconstructing traditional design ideals, we propose a futurist and functional perspective on the wardrobe that&#8217;s of service to a progressive woman. We curate emotions, experiences and design that serve her individuality.

Mission 

Sleek and powerful silhouettes explore futurist proposals of traditional (service) garment archetypes. With a focus on intelligent playful detail, we reconstruct wardrobe codes that address and interact with the diverse female form. Our designs always incorporate an element of self-styling to allow the wearer to adapt our clothes to her taste, individuality and needs. 
SRVC produces two collections every year shown during the pre-seasons that address the needs of modern women with innovation and functionality in design, ensuring that our clothes are of service to the women who wear them.

Collections 

Data controller
The use of cookies by SRVC S.p.A. (&#8216;SRVC&#8217;), Foro Buonaparte 71, 20121 Milan (MI), Italy, falls under the manager’s privacy policy, in conformity with the GDPR n. 679/2016 and, where applicable, the terms of legislative decree 196/03 of the personal data protection code (privacy code) and the order of 8 May 2014, &#8216;identification of the simplified procedures for providing information and getting consent for the use of cookies&#8217; from the Italian data protection Authority.
Pursuant to Art. 12 of the GDPR n. 679/2016, we inform you that SRVC, as data controller, acts in conformity with the terms of the corresponding legislation.
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